News and Insights

YPO selects Ying as PR partner for YPO EDGE 2018 conference in Singapore

January 22, 2018

Singapore – YPO, the premier leadership organization for chief executives in the world, has appointed Ying Communications as its PR partner for its 2018 YPO EDGE Conference, to be held in Singapore in March 2018. This year’s conference – themed “Defy Convention’ – represents the second time Singapore will host YPO’s landmark annual event, and is expected to attract more than 2,500 business leaders from around the world.

YPO is the leading global platform for chief executives to engage, learn and grow. YPO EDGE is the world’s largest gathering of chief executives, and each year, YPO global chief executives converge on a different continent to attend YPO’s premier showcase of thought leadership and innovation. Today, YPO empowers more than 25,000 members in more than 130 countries, diversified among industries and types of businesses. Altogether, YPO member-run companies employ more than 16 million people and generate USD6 trillion in annual revenues.

Ying Communications, a Finn Partners Company, will work with YPO on a regional communications strategy to raise awareness of the prestigious organisation. Open only to YPO members, YPO EDGE will feature notable leaders, innovators, disruptors, dignitaries and visionaries from around the world.

“We’re pleased to have Ying Communications work with us on our flagship event this year in Singapore. Their regional insights, creative ideas and passion is well aligned to support an event focused on disruption, innovation and inspiring leaders to make a difference in the world through their personal leadership,” said Tony Dammicci, Chief Marketing Officer, YPO.

“Our work in the B2B space has given us the opportunity to interact with business leaders in the region and globally, and to help them share their vision with their key stakeholders. YPO’s mission to help these leaders engage, learn and grow is one we admire and support wholeheartedly. It’s a privilege and a thrill to play our part in making the 2018 YPO EDGE a success,” said Naeema Ismail, General Manager, Ying PR.

 

About Ying Communications, a Finn Partners Company

Ying Communications – which comprises of Ying PR and Ying Marketing – was founded in May 2001 to provide integrated B2B communications services to companies in highly technical industries. Today, the company has a team of 38 who are defined by their love of all things B2B. Ying Communications’ clients include industry giants and growing companies including Airbus, Aruba, Avery Dennison, Cloudera, Commvault, CyberSource, HP Inc, Microsoft, SES, S&P Global Platts and Tableau, among others.

Ying Communications is owned by Ying Pte Ltd, which also owns sister agency, True Worth Consultants, another B2B communications consultancy. In April 2017, Ying Pte Ltd was wholly acquired by New York-based Finn Partners, one of the fastest growing independent PR agencies in the world, to become the firm’s Asia Pacific headquarters. Visit: www.yingcomms.com.

 

About Finn Partners

Founded in 2011 on the core principles of innovation and collaborative partnership, Finn Partners has more than tripled in size in six years, becoming one of the fastest growing independent public relations agencies in the world. The full-service marketing and communications company’s record setting pace is a result of organic growth and integrating new companies and new people into the Finn Partners world through a common philosophy. With 550 professionals, Finn Partners provides its clients with global access and capabilities in the U.S., Europe and Asia, in addition to PROI Worldwide. Headquartered in New York, Finn Partners’ other offices are located in: Chicago, Detroit, Fort Lauderdale, Frankfurt, Jerusalem, London, Los Angeles, Munich, Nashville, Paris, Portland, San Francisco, Shanghai, Singapore and Washington D.C. Find us at finnpartners.com and follow us on Twitter and Instagram at @finnpartners.

About YPO

YPO is the premier leadership organization of chief executives in the world.

YPO is the global platform for chief executives to engage, learn and grow. YPO members harness the knowledge, influence and trust of the world’s most influential and innovative business leaders to inspire business, personal, family and community impact.

Today, YPO empowers more than 25,000 members in more than 130 countries, diversified among industries and types of businesses. Altogether, YPO member-run companies employ more than 16 million people and generate USD6 trillion in annual revenues.

Leadership. Learning. Lifelong. For more information, visit YPO.org.