News and Insights

FINN Partners Appointed PR Agency for Fairmont St Andrews

March 4, 2023

London – Fairmont St Andrews has appointed FINN Partners as their PR Agency partner to lead the ongoing public relations strategy in the UK.

FINN Partners will implement a communications strategy with a focus on continuing to strengthen and increase the Fairmont St Andrews brand in the lifestyle and travel leisure market to further raise consumer awareness.

Set on a 520-acre estate with a unique coastal setting, Fairmont St Andrews encapsulates luxury, elegance and truly breath-taking surroundings with stunning cliff top views of St Andrews and the North Sea and two world-class golf courses, The Torrance and The Kittocks making the resort the ideal golf break, wellness retreat or family escape choice in Scotland for holidaymakers in 2023.

“We are delighted to be working with the FINN team and utilizing their extensive knowledge and communications strategies to not only further raise awareness of the only branded hotel in the home of golf, but also establish the iconic Fairmont St Andrews as the leading, luxury resort in Scotland for leisure guests as well as the preferred destination for golf travellers.” said Kai Winkler, General Manager, Fairmont St Andrews.

Commenting on the appointment, Debbie Flynn, Managing Partner, Global Travel Practice Leader, FINN Partners said, “We are thrilled to have been appointed as the PR Agency Partner for the Fairmont St Andrews and get the chance to showcase the diverse portfolio of amenities that the resort has to offer. Utilizing our extensive network and resources we are confident that we will enrich the Fairmont St Andrews brand and ensure that 2023 will be a record-breaking year for the resort.”