JumpStart Sales with Messaging that Resonates

The initiative includes:

• Delivery of a clear and differentiated value proposition that highlights your product’s USPs and tells its story in a compelling way to fuel sales.
• One leadership workshop (conducted virtually), analysis of three competing technologies and discussions with editors from three relevant trade media outlets to support identification of your product’s USPs.
• A brainstorm session with FINN’s US, European and Asian teams to devise a compelling positioning platform that will have an impact globally.
• Recommendations for incorporating the new messaging platform into primary communications tools – website, sales collateral, thought leadership content and social media.