OUR WORK Molson coors
Highlighting brews and beverages that unite people to celebrate all life’s moments.
In the Republic of Ireland, Molson Coors is the number three brewer in the off trade; offering brands like Carling, Molson Canadian and Miller Genuine Draft. The premium and craft range in Ireland consists of Madri Excepcional, Franciscan Well, Staropramen, Cobra and more.
FINN Partners Ireland has worked with Molson Coors since 2023, with the goal of profiling its scale and prominence within the Irish market, and communicating its positive employer brand reputation.
We work with its UK and Irish senior leadership team to advance the company’s strategic priorities and amplify its respective brand activations.
GOAL
Advance the company’s strategic priorities and amplify its respective brand activations.
SECTOR EXPERTISE
Food & Beverage
The Work
As part of our work with Molson Coors, we work toward securing strategic media profiling opportunities amongst tier one business and trade media.
Working with multiple teams within Molson Coors both in Ireland and UK, we utilize key business and industry milestones to profile the scale, momentum and innovation behind Molson Coors, and to position it as an employer of choice amongst prospective hires.
A consistent presence in national tier one business media and related hospitality and business trade media.