Sofia Busto

Account Executive
sofia.busto@finnpartners.com

Professional Experience

Sofia uses her international experience working in communications and digital media roles in the United States and Guatemala to support her clients with a unique perspective on communication strategies, media relations, community management, social media reports and strategies, research, and media reports. Sofia is a fluent Spanish speaker with a Marketing and Visual Communications degree from Loyola University Chicago. Before coming to our Dublin office, she was part of the FINN Partners Midwest team supporting a variety of clients.

Intelligent communications

How'd you get here

Born and raised in Guatemala, my curiosity about the world and other cultures led me to purse my marketing and visual communications studies in Chicago. During my time living in the US, I got the opportunity to learn from top professors and, through projects and internships, I learned that with communication and strategy you can convey a brand’s message and deliver value to audiences.

In Fall 2022, I joined the FINN Partners US Midwest team, and began developing my expertise in both digital and organic media. I relocated to Dublin in Fall 2023, joining FINN Partners Ireland, introducing me to new cultural perspectives, as well as boosting my creative and strategic thinking.